{"id":17653,"date":"2026-01-30T16:00:41","date_gmt":"2026-01-30T16:00:41","guid":{"rendered":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/?p=17653"},"modified":"2026-02-03T17:12:52","modified_gmt":"2026-02-03T17:12:52","slug":"ask-the-expert-endocrinology","status":"publish","type":"post","link":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/","title":{"rendered":"Ask the Expert: Endocrinology \u2013 It&#8217;s Not Willpower, It&#8217;s Biology"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Ask the Expert: Endocrinology - It&#039;s not willpower, it&#039;s biology\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/DKodDTb_4T4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sometimes losing weight can feel like fighting a losing battle. If you\u2019ve tried eating less and moving more, but still find yourself stuck at the same weight (or regaining weight you\u2019ve lost), it&#8217;s easy to feel like there\u2019s something wrong with you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But what if there was a biological reason that you can\u2019t seem to succeed on healthy eating plans?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this Ask the Expert episode, Simple Online Pharmacy\u2019s Superintendent Pharmacist Aamina Rafiq sat down with consultant endocrinologist Dr Andrew Kernohan from Weight Loss Medics. She got the answers to the most common questions on the biological factors that most weight loss advice ignores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They discuss how hormones play a role in appetite regulation, the science behind GLP-1 <a href=\"https:\/\/www.simpleonlinepharmacy.co.uk\/online-doctor\/weight-loss\/\">weight loss treatments<\/a>, how cortisol can influence food choices, how \u201cfood noise\u201d differs from physical hunger, and much more.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-endocrinology\">What is Endocrinology?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Endocrinology is the study of hormones. It is a branch of medicine that looks at the body\u2019s endocrine system: hormones and the glands that produce them (e.g. your adrenal glands, pituitary glands and thyroid glands).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hormones carry messages between cells, and are responsible for important functions like metabolism, sleep, blood sugar levels, hunger, stress levels and body temperature.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But some people\u2019s hormone levels may become unbalanced \u2013 your body might be producing too much or too little of certain hormones.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-would-you-see-an-endocrinologist\">Why Would You See an Endocrinologist?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You may see an endocrinologist if you&#8217;re experiencing a condition caused by a hormone imbalance or if your glands are either too big or too small. Common endocrine disorders include thyroid disorders, type 1 diabetes, type 2 diabetes and PCOS.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">An endocrinologist can check everything is working as it should be.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-will-an-endocrinologist-help-with-weight-loss\">Will an Endocrinologist Help With Weight Loss?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, endocrinologists can help with weight loss. They can support you by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Treating and managing underlying conditions that may cause weight gain<\/li>\n\n\n\n<li>Treating and managing the medical conditions linked to or caused by obesity<\/li>\n\n\n\n<li>Helping you stay on track and manage side effects on GLP-1 weight loss treatment<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-the-signs-of-a-hormone-imbalance\">What Are the Signs of a Hormone Imbalance?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Unexplained weight loss can be a sign of a hormone imbalance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Signs of an underactive thyroid include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Unexplained weight gain<\/li>\n\n\n\n<li>Feeling cold all the time<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">You could be producing too much cortisol (AKA the &#8220;stress hormone&#8221;) if you\u2019re experiencing:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Unexplained weight gain<\/li>\n\n\n\n<li>Easy bruising<\/li>\n\n\n\n<li>High blood pressure<\/li>\n\n\n\n<li>Muscle weakness<\/li>\n\n\n\n<li>Stretchmarks<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-symptoms-should-you-never-ignore\">What Symptoms Should You Never Ignore?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re gaining weight and not sure why, don\u2019t ignore the following symptoms:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Excessive thirst:<\/strong> This could be a sign that you\u2019re developing diabetes. It\u2019s common if you have obesity.<\/li>\n\n\n\n<li><strong>Anxiety, palpitations and tremor: <\/strong>This could signal an overactive thyroid.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">There are many other medical conditions that can be serious and may be associated with unexplained weight loss.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-the-body-decide-when-we-feel-hungry-vs-full\">How Does the Body Decide When We Feel Hungry vs Full?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Your body produces two hormones that play a big role in regulating satiety and hunger:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Leptin <\/strong>(the satiety hormone). It\u2019s produced in the fat cells and tells your brain you\u2019ve had enough food.<\/li>\n\n\n\n<li><strong>Ghrelin <\/strong>(the hunger hormone). It tells your brain you\u2019re hungry and stimulates your appetite.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">When you eat, your body releases these hormones from the gut to balance appetite and your food intake.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-hormones-play-a-role-in-appetite-regulation\">What Hormones Play a Role in Appetite Regulation?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As well as leptin and ghrelin, other hormones that regulate appetite include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Glucagon-like peptide-1 (GLP-1)<\/li>\n\n\n\n<li>Glucose-dependent insulinotropic polypeptide (GIP)<\/li>\n\n\n\n<li>Cholecystokinin (CKK)<\/li>\n\n\n\n<li>Peptide YY (PYY)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-s-the-difference-between-food-noise-and-physical-hunger\">What&#8217;s the Difference Between Food Noise and Physical Hunger?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Food noise&#8221; is a relatively new term used to describe thoughts around food, like what you\u2019re eating, how much you\u2019re eating and when.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s not the same as true hunger. Physical hunger is driven by ghrelin, the hunger hormone.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-chronic-dieting-affect-hormonal-hunger-signals-over-time\">How Does Chronic Dieting Affect Hormonal Hunger Signals Over Time?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Chronic dieting and yo-yo dieting can negatively impact your health.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In fact, Dr Kernohan says research has shown that hunger <a href=\"https:\/\/europepmc.org\/article\/MED\/22029981\" target=\"_blank\" rel=\"noreferrer noopener\">hormones can become unregulated in chronic or serial dieters<\/a>. This can lead to the satiety hormone not working as well, so you may feel hungrier and less satisfied after eating.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-is-obesity-now-considered-a-metabolic-condition\">Why Is Obesity Now Considered a Metabolic Condition?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">According to Dr Kernohan, it\u2019s because we now have a better understanding of obesity and the role that hormones play in influencing our food choices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The introduction of better treatments has also shifted this perception. In one case, a patient only realised she had biological problems after using GLP-1s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-do-stress-hormones-like-cortisol-affect-appetite\">How Do Stress Hormones Like Cortisol Affect Appetite?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Too much cortisol can cause weight gain, among other health problems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are some diseases related to cortisol that are rare, such as Cushing&#8217;s disease.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, people react to stress differently. According to recent research, people who <a href=\"https:\/\/www.research.ed.ac.uk\/en\/publications\/daily-hassles-and-snack-intake-the-role-of-cortisol-reactivity-st\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">produce higher levels of cortisol in response to stressors<\/a> tend to choose higher-calorie comfort foods more often.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-can-chronic-stress-reduce-the-effectiveness-of-weight-loss-treatment\">Can Chronic Stress Reduce the Effectiveness of Weight Loss Treatment?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes. Cortisol influences food choices. It can also cause the body to hold onto fat and calories. Cortisol may also influence how well you stick to habits and make lifestyle changes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-is-stress-management-key-for-weight-loss\">Is Stress Management Key For Weight Loss?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, stress management is important. Adopting a &#8220;mindful&#8221; approach to eating can help people choose healthier foods.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, it\u2019s uncertain as to whether mindfulness alone is enough for some people who struggle with their weight.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-do-glp-1s-impact-muscle-and-bone-health\">How Do GLP-1s Impact Muscle and Bone Health?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Muscle loss is a problem for anyone who loses a significant amount of weight. If you\u2019ve lost a lot of weight, 25% or more could be muscle, Dr Kernohan says. This is true whether you\u2019ve lost weight using GLP-1s, after bariatric surgery or through dietary changes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But there are ways to reduce muscle loss as you lose weight. You can do this by adding a high-protein diet, which can increase satiety and mitigate muscle loss. Adding resistance exercises to your routine can also help to maintain muscle mass.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Looking after your bone health on your weight loss journey is also important, particularly if you\u2019re going through menopause or perimenopause. Weight loss can increase bone turnover, so you might experience bone loss faster.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can avoid bone loss by losing weight slowly and steadily, and avoiding rapid weight loss. Exercise can also help you avoid bone loss.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-can-you-increase-glp-1-release-naturally\">Can You Increase GLP-1 Release Naturally?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">GLP-1 is a hormone your body naturally produces in cells of your small bowel. Your body releases GLP-1 into the bloodstream when nutrient-dense food reaches the bowel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Some foods might be better at releasing GLP-1 than others. This includes fibre-rich foods (like fruit and veg) and protein-rich foods. Dr Kernohan says research cited avocados in particular as being effective at releasing GLP-1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-should-obesity-be-treated-as-a-chronic-condition-requiring-long-term-therapy\">Should Obesity Be Treated as a Chronic Condition Requiring Long-Term Therapy?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Obesity is a long-term problem that a lot of people struggle with. Some patients who use GLP-1 treatments do regain a significant amount of weight back when they stop. So some patients will need long-term treatment to avoid that.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, Dr Kernohan says around 1 in 5 people manage to maintain their weight after they stop GLP-1 treatment. Healthy lifestyle habits, like diet and exercise are key for achieving this.<\/p>\n\n\n\t\t<div data-elementor-type=\"page\" data-elementor-id=\"11560\" class=\"elementor elementor-11560\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f691d71 e-con-full e-flex e-con e-parent\" data-id=\"f691d71\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc7aefa cta-heading elementor-widget elementor-widget-heading\" data-id=\"fc7aefa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Weight Loss Injections from \u00a3118.98 \/ Month<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ab8dcd elementor-widget elementor-widget-button\" data-id=\"0ab8dcd\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.simpleonlinepharmacy.co.uk\/online-doctor\/weight-loss\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Start assessment<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-key-takeaways\">Key Takeaways<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Weight struggles are not always about willpower<\/strong>: Hormones and metabolism can strongly influence hunger, fullness, and food choices.<\/li>\n\n\n\n<li><strong>Leptin and ghrelin help regulate satiety and appetite<\/strong>: Repeated dieting can disrupt these signals over time.<\/li>\n\n\n\n<li><strong>\u201cFood noise\u201d vs hunger:<\/strong> Food noise is different from physical hunger and may be linked to biological drivers, not simply habits.<\/li>\n\n\n\n<li><strong>How stress plays a role:<\/strong> Cortisol can increase appetite and preference for higher-calorie comfort foods, and may make it harder to stick to healthy routines.<\/li>\n\n\n\n<li><strong>Significant weight loss can reduce muscle and affect bone health<\/strong>: Prioritising protein, resistance exercise, and steady weight loss can help protect both.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-references\">References<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Newman, E., O\u2019Connor, D.B. and Conner, M. (2007). Daily hassles and eating behaviour: The role of cortisol reactivity status. <em>Psychoneuroendocrinology<\/em>, 32(2), pp.125\u2013132. doi: <a href=\"https:\/\/doi.org\/10.1016\/j.psyneuen.2006.11.006\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">https:\/\/doi.org\/10.1016\/j.psyneuen.2006.11.006<\/a> [Accessed 30 Jan. 2026].<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Europe PMC (2016). <em>Europe PMC<\/em>. [online] Europepmc.org. Available at: <a href=\"https:\/\/europepmc.org\/article\/MED\/22029981\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">https:\/\/europepmc.org\/article\/MED\/22029981<\/a> [Accessed 30 Jan. 2026].<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-authorship\">Authorship<\/h3>\n\n\n\t\t<div data-elementor-type=\"container\" data-elementor-id=\"14945\" class=\"elementor elementor-14945\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec8f702 e-flex e-con-boxed e-con e-parent\" data-id=\"ec8f702\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73a1dc0 elementor-position-left elementor-vertical-align-middle elementor-widget__width-auto elementor-widget elementor-widget-image-box\" data-id=\"73a1dc0\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/isabel-finch\/\" tabindex=\"-1\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2025\/01\/isabel-finch-headshot.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-13552\" alt=\"Isabel Finch - Content Manager (headshot)\" srcset=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2025\/01\/isabel-finch-headshot.jpg 150w, https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2025\/01\/isabel-finch-headshot-70x70.jpg 70w, https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2025\/01\/elementor\/thumbs\/isabel-finch-headshot-r0ojxgksdzdbfxiemx48y9z9ca8sqm2kbllzhr286g.jpg 100w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/isabel-finch\/\"><h4>Authored by Isabel Finch<\/h4><\/a><\/h4><p class=\"elementor-image-box-description\"><b>Content Manager<\/b>\n<br>Isabel Finch is the Content Manager at Simple Online Pharmacy, joining the team in August 2024. She started her career as a pharmacy journalist in 2018 and has since worked as a content writer and editor for a number of publications and brands. Her goal is to simplify healthcare and make sure advice is as clear and accessible as possible.<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\n\n\t\t<div data-elementor-type=\"container\" data-elementor-id=\"17529\" class=\"elementor elementor-17529\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec8f702 e-flex e-con-boxed e-con e-parent\" data-id=\"ec8f702\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73a1dc0 elementor-position-left elementor-vertical-align-middle elementor-widget__width-auto elementor-widget elementor-widget-image-box\" data-id=\"73a1dc0\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2025\/12\/craig-marsh-150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-17535\" alt=\"Craig Marsh - Pharmacist\" \/><\/figure><div class=\"elementor-image-box-content\"><h4 class=\"elementor-image-box-title\"><h4>Medically Reviewed by Craig Marsh<\/h4><\/h4><p class=\"elementor-image-box-description\"><b>Pharmacist<\/b>\n<br>\n<b>GPhC:<\/b> <a href=\"https:\/\/www.pharmacyregulation.org\/registers\/pharmacist\/registrationnumber\/2070724#registers-search\" target=\"_blank\" rel=\"noopener\">2070724<\/a>\n<br>\nCriag has been a pharmacist since 2009, working previously as an advanced practitioner in general practice. Craig also has a background in community pharmacy and now online healthcare. He has tutored trainee healthcare professionals, such as Pharmacists, medical students and physician associates previously to help them pass their OSCE exams.\n<\/p><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this Ask the Expert episode, we speak to endocrinologist Dr Andrew Kernohan about the hormones behind appetite, hunger, and \u201cfood noise\u201d. He explains how GLP-1s work, how stress affects food choices, and why weight loss is not just willpower.<\/p>\n","protected":false},"author":22,"featured_media":17654,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86],"tags":[253,28],"treatments":[],"class_list":["post-17653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-weight-loss","tag-weight-loss-articles-and-advice","tag-weight-loss-injections"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.9 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ask the Expert: Endocrinology | It&#039;s Not Willpower, It&#039;s Biology<\/title>\n<meta name=\"description\" content=\"Ask the Expert: An endocrinologist explains hormones, hunger, \u201cfood noise\u201d, cortisol, and why weight loss is not just willpower.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ask the Expert: Endocrinology - It&#039;s Not Willpower, It&#039;s Biology\" \/>\n<meta property=\"og:description\" content=\"Learn about hormones behind appetite, hunger and \u201cfood noise\u201d\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/\" \/>\n<meta property=\"og:site_name\" content=\"Simple Online Pharmacy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SimpleOnlinePharmacy\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-30T16:00:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-03T17:12:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2026\/01\/Ask-the-Expert-Endocrinology-1200px.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Isabel Finch\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Ask the Expert: Endocrinology \u2013 It&#039;s Not Willpower, It&#039;s Biology\" \/>\n<meta name=\"twitter:description\" content=\"Find out more about Weight Loss in todays deep dive: Ask the Expert: Endocrinology \u2013 It&#039;s Not Willpower, It&#039;s Biology\" \/>\n<meta name=\"twitter:creator\" content=\"@simplepharmacyo\" \/>\n<meta name=\"twitter:site\" content=\"@simplepharmacyo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Isabel Finch\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/\"},\"author\":{\"name\":\"Isabel Finch\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#\\\/schema\\\/person\\\/96453f425a5325add64390d59719b4ba\"},\"headline\":\"Ask the Expert: Endocrinology \u2013 It&#8217;s Not Willpower, It&#8217;s Biology\",\"datePublished\":\"2026-01-30T16:00:41+00:00\",\"dateModified\":\"2026-02-03T17:12:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/\"},\"wordCount\":1377,\"publisher\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Ask-the-Expert-Endocrinology-600px.jpg\",\"keywords\":[\"Weight Loss Articles and Advice\",\"Weight Loss Injections Articles and Advice\"],\"articleSection\":[\"Weight Loss\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/\",\"url\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/\",\"name\":\"Ask the Expert: Endocrinology | It's Not Willpower, It's Biology\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Ask-the-Expert-Endocrinology-600px.jpg\",\"datePublished\":\"2026-01-30T16:00:41+00:00\",\"dateModified\":\"2026-02-03T17:12:52+00:00\",\"description\":\"Ask the Expert: An endocrinologist explains hormones, hunger, \u201cfood noise\u201d, cortisol, and why weight loss is not just willpower.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Ask-the-Expert-Endocrinology-600px.jpg\",\"contentUrl\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/Ask-the-Expert-Endocrinology-600px.jpg\",\"width\":600,\"height\":400,\"caption\":\"Ask the Expert Endocrinology | two people on chairs with microphones and with ask the expert banner behind\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/weight-loss\\\/ask-the-expert-endocrinology\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Health Advice\",\"item\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ask the Expert: Endocrinology \u2013 It&#8217;s Not Willpower, It&#8217;s Biology\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#website\",\"url\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/\",\"name\":\"Health Advice Pages | Simple Online Pharmacy\",\"description\":\"Making Medication Simple\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#organization\"},\"alternateName\":\"Simple Online Healthcare\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#organization\",\"name\":\"Simple Online Pharmacy\",\"alternateName\":\"Simple Online Healthcare\",\"url\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/logo2.svg\",\"contentUrl\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/logo2.svg\",\"width\":305,\"height\":41,\"caption\":\"Simple Online Pharmacy\"},\"image\":{\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/SimpleOnlinePharmacy\",\"https:\\\/\\\/x.com\\\/simplepharmacyo\",\"https:\\\/\\\/www.instagram.com\\\/simpleonlinepharmacyoffical\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.simpleonlinepharmacy.co.uk\\\/health-advice\\\/#\\\/schema\\\/person\\\/96453f425a5325add64390d59719b4ba\",\"name\":\"Isabel Finch\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6b76a9586fcaa7038ee63f2272d7e31ebe32cf0952eaecd941ed0ee291f988dc?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6b76a9586fcaa7038ee63f2272d7e31ebe32cf0952eaecd941ed0ee291f988dc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6b76a9586fcaa7038ee63f2272d7e31ebe32cf0952eaecd941ed0ee291f988dc?s=96&d=mm&r=g\",\"caption\":\"Isabel Finch\"},\"description\":\"Isabel Finch is the Content Manager at Simple Online Pharmacy, joining the team in August 2024. She started her career as a pharmacy journalist in 2018 and has since worked as a content writer and editor for a number of publications and brands. Her goal is to simplify healthcare and make sure advice is as clear and accessible as possible.\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Ask the Expert: Endocrinology | It's Not Willpower, It's Biology","description":"Ask the Expert: An endocrinologist explains hormones, hunger, \u201cfood noise\u201d, cortisol, and why weight loss is not just willpower.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/","og_locale":"en_GB","og_type":"article","og_title":"Ask the Expert: Endocrinology - It's Not Willpower, It's Biology","og_description":"Learn about hormones behind appetite, hunger and \u201cfood noise\u201d","og_url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/","og_site_name":"Simple Online Pharmacy","article_publisher":"https:\/\/www.facebook.com\/SimpleOnlinePharmacy","article_published_time":"2026-01-30T16:00:41+00:00","article_modified_time":"2026-02-03T17:12:52+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2026\/01\/Ask-the-Expert-Endocrinology-1200px.jpg","type":"image\/jpeg"}],"author":"Isabel Finch","twitter_card":"summary_large_image","twitter_title":"Ask the Expert: Endocrinology \u2013 It's Not Willpower, It's Biology","twitter_description":"Find out more about Weight Loss in todays deep dive: Ask the Expert: Endocrinology \u2013 It's Not Willpower, It's Biology","twitter_creator":"@simplepharmacyo","twitter_site":"@simplepharmacyo","twitter_misc":{"Written by":"Isabel Finch","Estimated reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#article","isPartOf":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/"},"author":{"name":"Isabel Finch","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#\/schema\/person\/96453f425a5325add64390d59719b4ba"},"headline":"Ask the Expert: Endocrinology \u2013 It&#8217;s Not Willpower, It&#8217;s Biology","datePublished":"2026-01-30T16:00:41+00:00","dateModified":"2026-02-03T17:12:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/"},"wordCount":1377,"publisher":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#organization"},"image":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#primaryimage"},"thumbnailUrl":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2026\/01\/Ask-the-Expert-Endocrinology-600px.jpg","keywords":["Weight Loss Articles and Advice","Weight Loss Injections Articles and Advice"],"articleSection":["Weight Loss"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/","url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/","name":"Ask the Expert: Endocrinology | It's Not Willpower, It's Biology","isPartOf":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#primaryimage"},"image":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#primaryimage"},"thumbnailUrl":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2026\/01\/Ask-the-Expert-Endocrinology-600px.jpg","datePublished":"2026-01-30T16:00:41+00:00","dateModified":"2026-02-03T17:12:52+00:00","description":"Ask the Expert: An endocrinologist explains hormones, hunger, \u201cfood noise\u201d, cortisol, and why weight loss is not just willpower.","breadcrumb":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#primaryimage","url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2026\/01\/Ask-the-Expert-Endocrinology-600px.jpg","contentUrl":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2026\/01\/Ask-the-Expert-Endocrinology-600px.jpg","width":600,"height":400,"caption":"Ask the Expert Endocrinology | two people on chairs with microphones and with ask the expert banner behind"},{"@type":"BreadcrumbList","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/weight-loss\/ask-the-expert-endocrinology\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Health Advice","item":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/"},{"@type":"ListItem","position":2,"name":"Ask the Expert: Endocrinology \u2013 It&#8217;s Not Willpower, It&#8217;s Biology"}]},{"@type":"WebSite","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#website","url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/","name":"Health Advice Pages | Simple Online Pharmacy","description":"Making Medication Simple","publisher":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#organization"},"alternateName":"Simple Online Healthcare","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#organization","name":"Simple Online Pharmacy","alternateName":"Simple Online Healthcare","url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#\/schema\/logo\/image\/","url":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2023\/11\/logo2.svg","contentUrl":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-content\/uploads\/2023\/11\/logo2.svg","width":305,"height":41,"caption":"Simple Online Pharmacy"},"image":{"@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SimpleOnlinePharmacy","https:\/\/x.com\/simplepharmacyo","https:\/\/www.instagram.com\/simpleonlinepharmacyoffical\/"]},{"@type":"Person","@id":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/#\/schema\/person\/96453f425a5325add64390d59719b4ba","name":"Isabel Finch","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/6b76a9586fcaa7038ee63f2272d7e31ebe32cf0952eaecd941ed0ee291f988dc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6b76a9586fcaa7038ee63f2272d7e31ebe32cf0952eaecd941ed0ee291f988dc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6b76a9586fcaa7038ee63f2272d7e31ebe32cf0952eaecd941ed0ee291f988dc?s=96&d=mm&r=g","caption":"Isabel Finch"},"description":"Isabel Finch is the Content Manager at Simple Online Pharmacy, joining the team in August 2024. She started her career as a pharmacy journalist in 2018 and has since worked as a content writer and editor for a number of publications and brands. Her goal is to simplify healthcare and make sure advice is as clear and accessible as possible."}]}},"_links":{"self":[{"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/posts\/17653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/comments?post=17653"}],"version-history":[{"count":5,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/posts\/17653\/revisions"}],"predecessor-version":[{"id":17659,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/posts\/17653\/revisions\/17659"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/media\/17654"}],"wp:attachment":[{"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/media?parent=17653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/categories?post=17653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/tags?post=17653"},{"taxonomy":"treatments","embeddable":true,"href":"https:\/\/www.simpleonlinepharmacy.co.uk\/health-advice\/wp-json\/wp\/v2\/treatments?post=17653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}